Email built for your category.
A supplement brand and a fashion brand have completely different customer lifecycles, purchase frequencies, and objection patterns. We build email programmes specific to your product category, not a one-size-fits-all Klaviyo setup.
of email revenue from replenishment + post-purchase flows
Supplements
Replenishment flows, protocol education, subscription conversion, and FDA-compliant copy. Email built for consumable health products.
avg. second purchase rate within 60 days for skincare clients
Skincare & Beauty
Routine-building post-purchase sequences, skin type segmentation, trial-to-full-size conversion, and review collection done right.
avg. browse abandonment recovery rate for fashion clients
Fashion & Apparel
Browse abandonment recovery, seasonal campaign strategy, size/fit objection handling, and back-in-stock automation.
LTV of subscription pet customers vs. one-time buyers
Pet Products
Replenishment flows for food and treats, breed-based personalisation, birthday automations, and subscription retention.
LTV of subscription customers vs. one-time buyers
Health & Wellness
Goal-based personalisation, educational flows that build trust, and subscription conversion for wellness products.
average AOV jewelry clients sustain through email-driven campaigns
Jewelry
Long-consideration nurture, gift-buyer journeys, occasion-driven calendars, and high-AOV consideration flows.
avg. subscription conversion rate from one-time buyers within 60 days
Coffee & Tea
Subscription conversion, taste-preference segmentation, brewing education, and freshness-aware replenishment.
avg. 90-day repeat purchase rate for clients with proper post-purchase flows
Food & Beverage
Dietary-preference segmentation, recipe-driven post-purchase, per-product replenishment, and holiday gifting campaigns.
avg. lift in browse-to-purchase rate after extended consideration flows
Home Decor
Extended consideration flows, room-based segmentation, wishlist triggers, and post-purchase styling content.
avg. cross-category second-purchase rate within 60 days
Cosmetics & Makeup
Shade-matching flows, finished-look content, daily-use replenishment, and trend-driven launch campaigns.
LTV uplift on goal-segmented vs. generic-list customers
Sports & Fitness
Goal-based segmentation, coaching content, nutrition replenishment, and seasonal training campaigns.
avg. customer engagement length on stage-aware programmes vs. 6 months untreated
Baby & Kids
Age-stage automation, gift-buyer flows, safety messaging, and subscription stage transitions as kids grow.
avg. revenue share from subscription/club members for clients with proper conversion flows
Wine & Spirits
Compliance-aware copy, taste profile segmentation, club/subscription conversion, and occasion-driven campaigns.
avg. email revenue share for compliance-aware programmes
Cannabis & CBD
Compliance-reviewed copy, education-led nurture, dosage guidance, age verification, and state-aware segmentation.
avg. additional accessory revenue per main-product purchase
Consumer Electronics
Extended cart and browse flows, accessory cross-sell, post-purchase setup support, and product launch campaigns.
— Not on this list?
We work with any DTC brand.
If you sell physical products through Shopify and use Klaviyo, we can help, regardless of category.
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