Creative, Paid, CRO and Email run as one machine.
Most DTC brands buy growth as four separate vendors: a creative agency, a media buyer, a CRO consultant, an email agency. The handoffs between them are where 40% of the revenue leaks out. We run all four as a single Profit Loop, with one operator accountable to blended revenue. Same ad spend, materially better numbers.
One operator. Four levers.
Accountable to blended revenue, not channel ROAS.
Why now: Andromeda is automating ad creation at scale. Signal loss is breaking attribution. CAC is up 40–60%. The next 18 months reward operators who can run all four levers in sync. Humans curating machines, machines compounding humans.
Creative Strategy
Ad creative briefed by humans, executed at machine scale. Audit your Meta and TikTok library, find the angles that convert, brief the next batch, including the ones Andromeda will generate.
Media Buying
Paid that compounds with creative, landing and email. Account structure, signal hygiene, bid strategy, all tuned to the angles your creative and email programs are already echoing.
CRO Strategy
Funnel rebuilt around the expectation your ad set. PDP, cart, checkout, offer, post-purchase. Every drop-off caught by an email flow tuned to the leak.
Email & SMS
Klaviyo built to compound every dollar of CAC. Welcome, abandoned cart, post-purchase, win-back, replenishment. Every flow built around your winning paid angles.
The guy who understands creatives, machines and humans.
CREATIVES
Twelve years writing the angles, hooks and ad concepts that move DTC product. The taste that decides which creative gets briefed and which dies on the cutting room floor.
MACHINES
Klaviyo Master Elite. Meta Andromeda. CAPI, dataset hygiene, attribution modelling, AI-assisted creative production. The technical fluency to make the machines compound rather than compete.
HUMANS
Eight years inside DTC ecommerce. 800+ brands. $180M+ in attributed revenue. The pattern recognition to see why buyers actually buy. What the dashboards never show.
Start with the audit. No retainer pressure.
A one-week, fully productized deliverable covering all four levers. You walk away with a written plan you can action with or without us. $497, fully credited if you engage us on a retainer within 30 days.
Creative scorecard
Every active ad scored on hook rate, hold rate and angle diversity. Winning angles and dead spend identified.
Paid account diagnosis
Account structure, bid strategy, signal hygiene and budget allocation reviewed against your creative and offer.
Funnel + offer audit
PDP, cart, checkout and post-purchase mapped against your top-spending campaigns. Drop-off quantified.
Email lifecycle audit
Welcome, abandoned cart, browse, post-purchase and win-back checked against winning paid angles.
90-day Profit Loop plan
A concrete priority list across all four levers: what to fix first, what to test next, what to ship in week one.
90-minute walkthrough
Live call with Pete. Q&A on anything in the deliverable.
Want one operator running the whole loop?
One week. A written plan across all four levers. Fully credited if you engage us on a retainer within 30 days.