Built for revenue, not opens.
Most ecommerce brands leave 20–30% of total revenue on the table because their email program was set up by a generalist. We are not generalists. We are a Klaviyo-only, ecommerce-only team that has driven $180M+ in attributed email revenue across 800+ stores.
— Performance benchmarks
SPEC.01
$180M+
attributed email revenue across 800+ brands
SPEC.02
30–50%
of total revenue we deliver from email
SPEC.03
98%
inbox placement rate post-audit
SPEC.04
2 wks
to first revenue-driving flows live
Ecommerce email is a different sport.
A generalist agency optimises for open rates and weekly newsletters. An ecommerce email marketing agency optimises for revenue per recipient, predicted customer lifetime value, replenishment timing, and the difference between a 3-step abandoned cart sequence that recovers 12% of carts and one that recovers 4%.
The platform you build on, the data model you feed it, and the flow logic you wire up are not interchangeable with B2B nurture or content-creator email. They are their own discipline. We picked the discipline and went deep.
Klaviyo-only, by design
Klaviyo is the ecommerce email and SMS standard. Going deep on one platform, its predictive analytics, its product-event triggers, its native Shopify integration, produces measurably better revenue outcomes than spreading across five tools.
Ecommerce-only, by choice
Every flow, segment, and campaign we build is calibrated to product-purchase behaviour. We don't do lead generation, B2B nurture, or content-creator newsletters. The narrowness is the value.
Revenue-first reporting
We report revenue per recipient, attributed orders, and flow contribution percentage. Open rate is a leading indicator, not the scoreboard.
Built to compound
Email isn't a one-time project. Every retainer includes monthly flow iteration, campaign optimisation, and segment refinement. The asset compounds.
Full-stack ecommerce email marketing.
Six services, one team, one platform. Each piece is built to feed the next, so you end up with a compounding revenue engine, not a stack of disconnected tactics.
Flow Automation
10+ revenue-driving flows: welcome, abandoned cart, post-purchase, win-back, replenishment, browse abandonment.
Campaign Management
Weekly segmented sends that drive revenue without burning your list or hurting deliverability.
Email Setup & Migration
New Klaviyo build-outs and done-for-you migrations from Mailchimp, Omnisend, or any major ESP.
Deliverability
Inbox placement audits, authentication (DKIM/SPF/DMARC), reputation recovery, and warm-up.
List Growth
High-converting popups, lead magnets, and post-purchase capture that grows lists with buyers, not freebie hunters.
SMS Marketing
Compliant SMS opt-in flows and integrated email + SMS sequences inside Klaviyo.
Email marketing by vertical.
Different categories, different buying cycles, different flow architectures. We have built deep playbooks for the verticals we know best.
Supplements & Vitamins
Replenishment-heavy, FDA-aware, subscription-friendly.
Skincare & Beauty
Routine-driven, mid-AOV, replenishment + cross-sell.
Health & Wellness
Education-first, multi-step trust building.
Fashion & Apparel
Drop-driven, seasonal, high-frequency sends.
Pet Products
Replenishment + emotional brand storytelling.
Jewelry & Accessories
High-AOV, gift-driven, considered purchase.
From audit to compounding revenue.
Same process every engagement. Predictable timeline, fixed scope at each stage, full transparency.
- 01 AUDIT
Audit
Free audit of your current Klaviyo (or other ESP) account. We surface revenue gaps, deliverability issues, broken flows, and segmentation blind spots in 7 days.
- 02 SETUP
Setup or Rebuild
Foundational work: account architecture, integrations, authentication, list hygiene. Or done-for-you migration if you are leaving Mailchimp, Omnisend, or another ESP.
- 03 BUILD
Flow Engineering
Welcome, abandoned cart, post-purchase, replenishment, win-back, browse abandonment, VIP. Built for your specific purchase cycle and product mix.
- 04 COMPOUND
Compound
Monthly campaign sends, A/B testing, segmentation refinement, and flow iteration. Revenue per recipient grows month over month.
— Looking for a Klaviyo agency specifically?
We are a Klaviyo-certified partner agency.
Klaviyo is the only ESP we build on, and we are a certified Klaviyo partner. If you are evaluating Klaviyo agencies specifically, you can read about our Klaviyo-only positioning, see the experts on the team, or book a free Klaviyo audit.
If you are still on Mailchimp, Omnisend, ActiveCampaign, MailerLite, or HubSpot, we run done-for-you Klaviyo migrations with zero-downtime cutover and full deliverability protection.
FAQ
Q.01 What does an ecommerce email marketing agency actually do? +
— Answer
A specialist ecommerce email marketing agency builds and runs the email and SMS systems that drive a meaningful share of your store's revenue. That includes flow automation (welcome, abandoned cart, post-purchase, win-back), weekly campaign sends, list growth, deliverability, and reporting. Done well, email contributes 30–50% of total ecommerce revenue.
Q.02 Why specialise in ecommerce instead of working with all industries? +
— Answer
Ecommerce email is fundamentally different from B2B or content email. Triggered flows around purchase behaviour, predictive customer lifetime value, replenishment timing, and product-level segmentation are the levers that move ecommerce revenue, and they require deep platform fluency and category-specific judgement. Generalists optimise for opens; specialists optimise for revenue per recipient.
Q.03 Which platform do you build on? +
— Answer
Klaviyo, exclusively. It is the standard for ecommerce email and SMS, and going deep on one platform produces better outcomes than knowing five platforms shallowly. If you are on Mailchimp, Omnisend, ActiveCampaign, or another ESP, we run a done-for-you migration as part of the engagement.
Q.04 How quickly will I see revenue results? +
— Answer
Most engagements show a measurable revenue uplift within 30–60 days, primarily from fixing under-performing flows. The bigger compounding effect (40–50% of revenue from email) takes 90–180 days as flows mature, segments are refined, and campaign cadence is optimised.
Q.05 What size brands do you work with? +
— Answer
We work with ecommerce brands typically doing $500K to $50M+ in annual revenue. Below that, the value of a senior team is harder to justify; above $50M, the work usually warrants a dedicated in-house retention lead with us as a strategic partner rather than a full-service agency.
Q.06 How is pricing structured? +
— Answer
We work on project basis (audits, setups, migrations) and monthly retainers (ongoing flow optimisation + campaign management). Engagements start with either a fixed-scope project or an audit, then move to retainer once the foundation is right. We share specifics in the discovery call.
Make email your #1 revenue channel.
Free audit. Account audit, flow inventory, deliverability check, segmentation gaps, revenue uplift forecast. Written 90-day plan within 24 hours.